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Abigail Borron

Assistant Professor
  • Agricultural Leadership, Education & Communication

Education

  • Ph.D. — Youth Development and Agricultural Education, Purdue UniversityEmphases: Agricultural Communication and Communication with Undeserved
    Audiences. Dissertation Title: A Culture-Centered Approach to Health and Nutrition Among Underserved Groups: Recommendations for Land-Grant University Engagement (2012)
  • M.S. — Youth Development and Agricultural Education, Purdue University
    Emphasis: Agricultural and Risk Communication (2007)
  • B.A. — English, Indiana University-Purdue University, Fort Wayne (1999)

Research Interests

Dr. Borron’s research focuses on culture-centered communication with emphases in marginalized audiences, university engagement, and food insecurity. Dr. Borron is primarily concerned with the contested intersections of the dominant structure and the existing agency of individuals and people groups. This allows for in-depth analysis of audiences often labeled as low-resource or underserved. In addition, it brings to the forefront the narratives and lived experiences of these audiences, addressing complex social structures and iniquities. This enables, not only an identification of the barriers and pitfalls of a target audience, but also a critical examination of the programs designed to serve them.

Recent Publications

Peer Reviewed Articles

Borron, A., Urban, E., & Cabrera, E. (in press). Closing the professional gap between journalism and civic engagement using the culture-centered approach. Journal of Mass Communication Quarterly.

Borron, A., & Holt, J. (2016). Expo Milano 2015: The overview, issue, and future of agricultural communicators. Journal of Applied Communications, 100(3), 7-11.

Loizzo, J., Borron, A., Gee, A., & Ertmer, P. (2016). Teaching Convergence in 21st Century Undergraduate Agricultural Communication: A Pilot Study of Backpack Multimedia Kits in a Blended Learning Course. Journal of Applied Communication, 100(2), 100-118.

Borron, A., Loizzo, J., & Gee, A. (2015). The role of critical reflexive analysis in a service-learning course in agricultural communication. NACTA Journal, 99(4), 285-292.

Borron, A. (2013). Picturing the underserved audience: Photovoice as method in applied communication research. Journal of Applied Communications, 97(4), 6-18.

Dutta, M., Jones, C., Borron, A., Anaele, A., Gao, H., & Kandukuri, S. (2013). Voices of Hunger: A culture-centered approach to addressing food insecurity.  In M. Dutta & G. Kreps (Eds.), Communicating Health Disparities. New York, NY: Hampton Press.

Mentored Article

Maurer, A. (2013). Voices from the table: Assessing the dynamic cultures of the food insecure and the food secure. Journal of Purdue Undergraduate Research, 3, 58-63.

Book Chapters

Dutta, M., Jones, C., Borron, A., Anaele, A., Gao, H., & Kandukuri, S. (2013). Voices of Hunger: A culture-centered approach to addressing food insecurity. In M. Dutta & G. Kreps (Eds.), Communicating health disparities. New York, NY: Hampton Press.